Already in use by a ‘free app’ on a phone or browser near you. Be afraid:
As a quick background, Gigya’s Platform works by accessing your users’ social profile data, social graph data, and interest graph data, all via Social Login. Such data can easily be stored through Gigya’s Social Identity Storage with few IT resources required. This allows you to easily access and segment your user base according to influencers, demographics, interests, activities, number of friends and much more. By segmenting social data in this way, you can deliver relevant and personalized content through email campaigns, content recommendations and more.